Having your listings stand-out in a crowded online market isn’t easy. With help from letting management software you can use your new found spare time to perfect your adverts and understand what house hunters look for online.Streamline your workload with Decorus for Sage to minimise your mundane admin tasks and you will have the time to master the art of advertising your portfolio online.
With over 90% of property searchers starting on the internet it is important to understand how it all works. If you do it right it won’t take long for your enquiry numbers to increase.
These three steps will help market your properties better, whether on portals such as Rightmove and Zoopla or on your own website.
- Photos – Pictures are worth more than a thousand words when it comes to property. Entice new clients into arranging a viewing, it’s so important that your photographs look professional and sell your properties best features. This isn’t something new, your brochures and window displays have been doing this for years but the digital world is more competitive. You don’t need to be an expert as there are plenty of tricks and editing tools out there to turn photographs from your smart phone into something with the wow factor.
- Knowledge – Provide detailed information about the property and local areas giving a face to your online presence. Moving house is a big deal and the decision isn’t solely based on the property so selling local amenities could seal the deal.
- Floorplans – Photos are great for showing off the property but turning it into bricks and mortar is challenging. A third of Rightmove users won’t go further with their enquiry if a floorplan isn’t available. The more in-depth the floorplan, the more likely it is to grab the attention of the applicant who will then want to book a viewing.
The internet is no longer a word-fuelled platform, it is multimedia experience with video set to take over. Prepare yourself for the next trend, online property tours.
Decorus for Sage comes with a direct upload feed to Rightmove, Zoopla and Gumtree, no longer will you spend hours manually adding your listings. Complete our contact form or call 0114 2307305 to arrange an on-site or on-line presentation of our letting management software.